Online, or digital marketing, is incredibly complex. One that needs a cautious approach, rather than a foot flat on the pedal 200 kilometres an hour kind of approach. There are many things that can quickly go askew and hit you where it hurts the most- your wallet. Having been around the block, and back again, …
The Online Marketing Road- Dodge These 3 Potholes! Read More »
This morning over a cup of much-needed coffee, I was reading an article that resonated with me. It was a story a from a Harvard business professor. He spoke of how they coached an under seven kids’ soccer team, and when they put the ball in the middle of the field what did all the …
You’ve seen the video by now I’m sure—the one of the beaten and bloodied passenger being dragged from the seat of a United Airlines flight. As a fellow business owner, I’m sure you can agree that there are PR nightmares (see Pepsi’s Kendall Jenner ad), and then there are full-on PR meltdowns! The United Airlines …
What Your Business Can Learn From The United Airlines Disaster Read More »
It takes a lot of hard work to become a manager, but even more to become a leader. There’s a saying by Motivational Speaker and Author Brian Tracy: “Become the kind of leader that people would follow voluntarily; even if you had no title or position.” It’s a powerful statement, because the truth is, management …
Your Staff Don’t Need A Boss – They Need A Leader Read More »