Naturally as we begin to ponder what is install for us in 2016 we take a look back at 2015. To say it was momentous would just be touching the surface. For small to medium sized businesses everywhere 2015 was the year of digital. If you’re not online, then you’re missing out. It’s not just …
The Ten Most Momentous Occurrences in Digital for Business in 2015 Read More »
The Christmas season is well and truly here, and with 2015 being touted as the year of mobile marketing, the question remains if your online marketing strategy mirrors this claim. Mobile devices are always there with you, so your opportunities to market to your targeted audience are endless. To make sure you’re headed in the …
https://www.youtube.com/watch?v=RmhjZyq2dqU&feature=youtu.be Summary Why should you make your social media profile more personable? A recent report by Rocketfuel illustrated the engagement levels between an animated visual cue and a real person in a video. Guess which one yielded better engagement? Yes, that’s correct, the video with a talking head. Human faces are 25% more engaging and …
https://youtu.be/dw1cX8qGPSs Take a short moment and listen in on the latest digital marketing predictions across the online space this year, straight from Ben Bradshaw.
The volume of personal information acquired by Facebook opens users up to a multitude of risks including identity theft. The risk is not so much posed by the Facebook empire itself, but by other users who attempt to befriend individuals with the purpose of hacking into other personal accounts, including online banking and email accounts. …
Hackers use facebook to obtain personal details including bank accounts Read More »
In the last blog post we talked about the simplest and most effective form of marketing, word of mouth and referral, and the trend toward shopping online. It was only a matter of time before the oldest and most cutting edge methods of marketing were combined, and this is effectively what facebook and Google have …
In this digital age, very few business industries and sectors are remaining unchanged. Internet marketing is one area that is so constantly evolving, that trends are formed over the space of mere months, rather than years. As I have expressed previously, simply staying on top of these trends and new technologies and tools is more …
The head of an Australian SEO firm accredited by Google as only one of only a hand full of authorised AdWords resellers worldwide predicts the newest group buying offers from both Google and Facebook may be here within the next three months. Ben Bradshaw, who is chief executive of the SEO firm SponsoredLinX and appeared …